by Ali Brown Although the credit crunch is still weighing on millions of people, it doesn’t mean the end for every small or medium-sized business. In fact, this is a great time for savvy entrepreneurs to grow a business and prosper by thinking creatively and strategically. To make sure your business thrives during the downturn,…

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by Ali Brown Would you blow your entire annual marketing budget on just one ad to run once during the Superbowl? Of course you wouldn’t. You know that people seeing your message just once wouldn’t be enough. Then why do we tend to spend our time and dollars on single-shot marketing, rather than repeated messages?…

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